Monday 5 May 2014

Music Industry Mock Question


To what extent does digital distubution affect the marketing and consumption of media products in the media area you have studied?


Digital distubution has changed hugely in the past 15years down to the common use of downloads from the internet. These downloads aren't normally paid for as people use websites where they can get the albums or songs for free.

Major record lables such as, Sony and Syco, these are more about the money making. The lates example of this is One Direction as they're more about the image people alot of teenage girls will watch their views that go with their music and want to be their girlfriends. There will also be a number of One Direction made things such as, pencil cases and lunch boxes. Teenage girls will not have the money to buy the music so they will download it off of a website for free. The young teenage girls will go mad to see them live so therefore their parents will invest in tickets for their children to see them. The way One Direction was formed was through the XFactor which is owned by Sony. Only Sony songs are proformed by the contestends to get sales of the old song, resluting in Sony getting more money. This is a circle of Sony making money, a very clever way I have to say. 


 This has benefitted the indie lables as it's given them a relationship with their audience as they're able to write comments and like the videos which then shows what their audience likes so they can then produce the music which their audeicne wants to hear, this can result in them getting a wider audience. Using a website like YouTube really helps an indie artics as it allows them to connect with an audience which is global. Using a website like YouTube can allow the audience to like and comment, this the shows the atrist (produce) that the audience like music this type or this way, this then makes the artist more popular leading on to increasing their audience.

For people like Beck and allowing people to preform music the way that they want their music to sounds allows the audience to find their fav one and listen to it and comment what they think to encourage people to continue to produce music like they want, rather then whats going to get sales. The internet allows people to publish their work through YouTube, iTunes and Spotifier. This allows people to acces them through different devices such as, smartphones, laptops, computers and tablets. This allows a larger audience to listen to the music people produce. 


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